Articles & Updates

In an Article for QSR Magazine, BL’s Dan Wenzel Explains Why Chains Need Adaptable Building Prototypes

Oct 19, 2026

BL Companies Senior Project Manager and Principal Dan Wenzel works with quick service restaurants through growth and expansion. When chains start to gain traction, that expansion can happen rapidly. The most impactful strategy on the infrastructure side is having an adaptable building prototype.

Chain restaurants are supposed to be familiar places with their logos, color schemes, slogans and signature menu items. But replicating the exact same building in each new location may be a source of waste and unnecessarily high building costs. Here is an excerpt:

We work with one client whose original prototype was designed for Miami-Dade County in Florida, an area with some of the most stringent building codes in the country when it comes to hurricane resistance. No matter where any of their buildings were located, they would be able to withstand the harshest elements. 

But using steel that’s engineered to stand tall against a Category 5 hurricane in a location that has little to no hurricane threat just makes the project unnecessarily expensive and elaborate. We explained to the client that we needed to right-size things and do some value engineering. By adapting the prototypical design to be appropriate for the region, we were able to save them money while maintaining the design intent and branding.

Read the full article here.

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